Boston Beer Company’s Truly Hard Seltzer launches zero-gravity experience.
Ever wanted to sip seltzers while floating weightless at 32,000 feet? Now you can: Truly Hard Seltzer launched a contest today offering customers the chance to win a zero-gravity drinking experience.
Truly, which is owned by Boston Beer Company, will be taking five winning customers and their guests to experience the "Truly Zero Gravity Bar" built inside a specialized Boeing-727 operated by Zero-G, a company that provides zero gravity, weightless flights.
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